Collaborative Selling
Coaching
6 weeks 1:1 interventions to drive B2B sales success
Get individual results FAST!
Making sales training personal
Coaching can fast-track your development and growth, like a personal trainer, to achieve your goals and true potential.
Expert advice, support and accountability can changes your future path.
Set up for success with 6 weeks of intense results focused training
The fastest way to learn about Collaborative Selling in form that pays for itself
Start NOW for £2500 + VAT
Introducing 'Structured Coaching'
Each session will be a mix of training and coaching
You will be given information (training)
You will work out how to implement it (coaching)
Every session is focused on a different element of a Collaborative Selling
It is pragmatic approach to driving results
What’s included?
Suitable for individuals this has been developed to drive learning and activity that wins business in REAL TIME
Spread over six weeks there is time to take the ideas and apply them with REAL CUSTOMERS:
Actions will be generated for maximum impact and interaction for REAL RESULTS
- 6 x one to one LIVE sessions
- Access to Collaborative Selling Blueprint digital resources
- VALUE Canvas (opportunity management tool)
- AI powered coaching chat bot (Rico - The AI Sales Coach)
- PQ Self Audit
- Collaborative Selling Scorecard
- Product or Problem Quiz
- Access to Brindis Bots (AI assistants)
- '101 B2B Sales Tactics' Book
- B1G1 'performance' donations
- 'Selling Through Partnering Skills' Book
Coaching Outcomes
All sessions are designed to drive real life sales activity based on the VALUE Framework
Prepare to collaborate
Validate
Align
Leverage
Underpin
Evolve
Think
Learn
Do
Fast access to a framework to drive sales results
Selling has evolved
Chronology of sales focus
‘50s – Process
‘60s – Personality
’70s – Benefits
‘80s – Closing
‘90s – Needs
‘00s – Value
‘10s – ‘Sales Stature’
’20s – Collaboration
Today’s success is based on being:
- More focused and effective in selling activity
- More modern in approach and technique
- More aligned to own, organisational and customer goals
The world of sales has changed
Evolution and revolution has led to some common modern sales challenges
‘Busy Busy Busy’
– this is being ineffective. It results in wasted opportunities, is tiring and stressful and means the focus is on the wrong activities to deliver results
‘Olde Worlde’
– this is being old fashioned. It is when salespeople are too self-centred rather than customer focused, too technical in their approach or use bad techniques better suited to a bygone era of selling
‘Muddled Mindset’
– this is being misaligned. It can happen at organisation, management and individual level and means that the confusion leads to frustration and wasted effort
Do these affect you?
Without addressing these individuals and organisations will get left behind by those that do understand and act now
BOOK NOWYou can change
Counter ‘Busy Busy Busy’ by become more effective.
- Prepare to make the most of opportunities
- Plan to balance work to reduce stress
- Process to focus on the right activity
Counter ‘Olde Worlde’ by getting up to date.
- Flip attention to the world of the customer
- Follow an approach that identifies issues rather than forces a solution
- Focus on things that actually work rather than old school tricks
Counter ‘Muddled Mindset’ by creating better alignment through
- Clarity within the organisation
- Coaching by management
- Confirming for individuals that their approach is consistent with top performance
You can be part of the movement using modern thinking, tools and technology to make a difference in sales and be proud to move the profession forward in the modern era
Collaborative Selling Coaching is built around the VALUE Framework
Validate - Right opportunities
Align - Right research
Leverage - Right conversations
Underpin - Right solutions
Evolve - Right outcomes
We use Partnering Skills (PQ) to develop a collaborative mindset
Ability to trust. Do you give people your trust, or do they have to earn it?
Comfort with change. Are you comfortable changing not just the status quo, but your own status quo?
Comfort with interdependence. Can you allow your partners to accomplish their assigned activities, even if they don’t do it the way you would?
Self-disclosure and feedback. Can you easily disclose and articulate your needs, as well as express your appreciation or disappointment?
Win-win orientation. Do you employ a problem-solving approach that creates wins all concerned?
Future orientation. Do you look to the future rather than the past in evaluating your business relationships?
Designed by professionals for professionals
Fred Copestake is founder of Brindis, a sales training consultancy
Over the last 24 years he has travelled round the world 14 times visiting 37 countries working with 10,000 salespeople
Using this to understand the challenges salespeople face he has taken what makes a difference in modern selling and explored this in his book 'Selling Through Partnering Skills’.
These ideas form the basis of his work with sales professionals involved in complex B2B sales to develop their approach and ensure it is up to date and has maximum impact.
Aware of the unprecedented speed of change in the world of sales in his second book 'Hybrid Selling' he addressed how salespeople can adapt and evolve their approach to avoid becoming irrelevant. This quickly went to number one on Amazon after it’s launch.
Fred's third book is 'Ethical Selling' and he is host of the popular Sales Today podcast
Brindis is a specialist sales performance consultancy run by consultants for clients.
By having direct interaction with stakeholders we are better able to deliver required outcomes more effectively.
We are all about ‘performance enhancement’ for the people we work with and all over the world Brindis has worked with clients to improve the results of both individuals and teams.
The premise is simple, ‘if you always do what you’ve always done, you always get what you’ve always got’.
By identifying the things to change to achieve maximum impact Brindis can help deliver the outcomes desired by sales people, managers and the organisation in general.
Change by chance or chance by change?
Grab the opportunity NOW
The world of sales continues to change which offers a massive opportunity
Will you take it?
Special price of £2500 + VAT
The small (but important) stuff:
Coaching is about delivering results which is why we enroll only if you are serious about working on yourself and your selling
It is not for everyone and in line with a true collaborative mindset we want to ensure our mutual success
For the same reason we limit the number of places each year
A key lesson of Collaborative Selling is to be selective and we practice this as it helps us maintain high standards
We support B1G1 giving projects
For every participant we will make a donation do that a less privileged person can also learn
Imagine if you could change lives every day just by doing what you do…
