Beat competition for free
Oct 18, 2024
Can you build competitive advantage for free?
Yes
How so?
Ethical selling
Go on then...
It’s more than just ‘being nice’
It isn’t just about following a set of rules
It’s all about building trust, creating value and building long-term relationships
It benefits your
- Customers
- Company
- Conscience
Time for the hat to explain more
๐ Orange Hat Thinking ๐
Ethical selling benefits…
๐ถ Your customers
Builds trust and long-term relationships
Offers real solutions, not just products
Protects customer autonomy
๐ถ Your company
Builds a strong reputation
Reduces customer turnover
Drives sustainable growth
๐ถ Your conscience
Provides peace of mind
Strengthens personal and professional values
Creates long-term satisfaction and fulfilment
๐งก The Ethical Selling Advantage ๐งก
By focusing on building trust, delivering real value and maintaining transparency, you create an approach to sales that is both effective and sustainable.
Customers appreciate the honesty
Companies grow through loyalty and reputation
You gain the peace of mind that comes from knowing they’ve done the right thing.
It doesn’t just lead to better sales, it leads to
- better relationships
- better business outcomes
- better you
Lots of us do already do it
Can we be even more deliberate?
Are you ready to increase your sales?
The Collaborative Selling Scorecard has been designed to show sales professionals their blind spots and provide instant, actionable steps on how to improve
It’s free and only takes 5 minutes
